Our Team

Terri Carlson

Director, Strategy and Performance

With experience in everything from non-profits to start-ups, Terri’s faced more than her fair share of digital puzzles. As one half of Bluetrain’s BC-based digital team, she combines her passion for data and creativity to brainstorm ‘out of the box’ solutions to complex client problems.

Kathy Waterman

Director, Digital Marketing

Kathy brings a breadth of online experience ranging from developing her first website in 1997 in Notepad (yes, character-by-character!) to web analytics and search engine optimization. Her thirst for learning new optimization techniques has helped many clients increase their online exposure, search traffic and revenue.

Ally Wilson

Digital Marketing Specialist

Ally is the team’s Digital Marketing Specialist. She is responsible for creating content, managing online communities, and is our self-proclaimed Canva Queen.

Melanie Auger

Director, Social Media Marketing

As Bluetrain’s Digital Content Manager, Melanie is all about the ‘big picture approach’. She is always looking for innovative ways for her clients to leverage social media to achieve their business goals and improve their bottom line.

Ciprian Rusu

Pay Per Click Manager

Ciprian began working in the digital industry in 2001 (before iPods were even a thing). He now has over 10 years of experience as a Pay Per Click Manager who thrives on data to make the best advertising decisions for clients.

Andrei Rusu

Pay Per Click & Local Specialist

Andrei brings several years of experience working with clients around the world to Bluetrain. Over this time, Andrei has developed into an online enthusiast and marketing professional with a diverse knowledge in all things digital.

Kim Wilson

Bookkeeper

Before joining the Bluetrain team, Kim worked in the oil and gas sector as an Accounting Administrator for over 20 years. She brings a plethora of experience and knowledge to our agency.

Patrick Eriksson

Senior Digital Advertising Strategist

Patrick found his interest in marketing in the mid 1990s, when the Internet started to become really popular. He built his first website for a Swedish video game store in 1996, and started designing their print ads for publishing in computer magazines (yes, magazines made out of paper!). When he immigrated to Canada in 1998, he pursued a career as a web designer, which gradually expanded into SEO, web project management, paid advertising and strategy. Patrick has accumulated a wealth of experience in the industry over the past +20 years, and he loves sharing his knowledge.

Supreet Virk

Digital Marketing Specialist

Supreet has worked in a wide variety of companies as Digital Marketing Specialist since 2013. She has experience in Keyword Research, On-page & Off- Page SEO, Google Ads and help clients to solve their digital problems.

Megan Starchuk

Digital Marketing Specialist

For almost a decade, Megan has been on the client side of consulting as a Communications and Marketing Strategist in the Nonprofit sector. The tables turned when she joined Bluetrain’s Digital Marketing team as a Digital Marketing Specialist. Driven to support businesses in achieving their BHAG (Big, Hairy Audacious Goals) and inspired by making an impact on their bottom line.

Nicole Klacar

Digital Project Coordinator

Nicole has a business background in marketing and sales with expertise in project management, account management, and process optimization. She specializes in managing complex marketing initiatives from concept to execution, ensuring projects are delivered on time, within scope, and aligned with business objectives.

Carol Reivonen

Account Manager

Mauro S

UX & Digital Marketing Specialist

Mauro is a true digital native, creating his first website by the age of 9. From then on he developed his digital skills to become proficient in the areas of digital marketing, User Experience (UX), User Interface Design (UI), Web Development, accessibility, and much more.

In his spare time, he loves playing sports or all sorts of games – you might even find him working on his own games.

Monique Tuazon

Digital Marketing Coordinator

Monique is a creative and driven individual passionate about digital marketing. Currently in her final year at the University of Alberta, she specializes in optimizing marketing strategies to help brands achieve their goals. When she’s not working, Monique enjoys playing basketball, traveling, and diving into creative projects.

Louissa Fetiza

Account Manager

Louissa has accumulated 14 years of experience in client management across various industries, including traditional advertising, commercial interior design-build, and IT. She has worked with corporate clients, including business process outsourcing companies and nonprofits. She is passionate about connecting clients with the right people to help solve their business challenges.

Sara Boileau

Social Media Specialist

Sara is a social media specialist at Bluetrain with a passion for using digital platforms to elevate businesses. She’s always been fascinated by how social media can create meaningful connections and drive growth. Outside of work, Sara loves spending time with friends, capturing moments through photography, and traveling the world.