Digital Marketing Trends 2025: What’s Next for the Industry?
The digital marketing landscape is constantly evolving. New technologies, consumer expectations, and platform shifts are shaping how brands connect with their audiences. As a business owner, you know that to stay on the cutting edge of competition, businesses like yours must adapt. Creative new marketing strategies are essential for this adaptation. In this article, we’ll... Read More
Matthew BrownWhy Online Reviews Are Essential to Your Business
Editor’s Note: This article was initially published in May 2019 and updated in February 2023. In a time when people don’t buy products or book a service without first reading reviews, it’s crucial to seek out these testimonials from your customers and know how to manage and use them to your advantage! Why Reviews Are... Read More
Matthew BrownRanking in Google Answer (aka Position Zero) in 2020
This post was originally published in 2019 and has been updated for 2020 Algorithm Updates. What is Position Zero? Have a question? Just Google it. Does your website provide the best Google answer? If so, your website could appear in the Featured Answer Snippets, or Position Zero. Firstly, your search result “position” is the ranking... Read More
Matthew Brown