Why Work With a Social Media Management Agency?
Social media management can be overwhelming, especially for small businesses or companies that don’t have a designated internal team. There are so many different facets of social media aside from simply creating and publishing content. From community management to analyzing performance to staying up to date with the latest updates, managing social media is a... Read More
Melanie AugerSix Steps for Web Analytics Success
Are you making the most of your web analytics? Web analytics tools provide valuable insights into how your marketing efforts are performing and how you can enhance user experience to optimize your content and SEO strategies. Get ahead of the competition simply by understanding your data better and utilizing reporting features to their full potential.... Read More
Bryan SmithRepurposing Content to Drive SEO
To reap the benefits of SEO, you must have a strong SEO content marketing strategy, and we know that creating relevant, quality content requires a large investment. But it doesn’t always have to be this way. Repurposing existing content can help you get the most out of your resources and still achieve great results. By... Read More
Melanie AugerWhere Should You Prioritize Your Social Media Ads?
Looking to reach your target audience and convert them into customers? Social media advertising is your answer! One of the most effective forms of digital marketing, social ads are a major opportunity for everyone from small businesses to larger organizations. Choosing what social platforms to use is your first consideration, and unfortunately, it’s not a... Read More
Bluetrain5 Myths About Social Media Marketing
There’s a good chance that most of the people you meet or interact with on a regular basis are present on social media. That’s why the social media industry is now viewed as an extremely valuable digital marketing tool! Because of its fast-paced and dynamic nature, there are still people who are skeptical of the... Read More
Ally WilsonWhy Online Reviews Are Essential to Your Business
Editor’s Note: This article was initially published in May 2019 and updated in February 2023. In a time when people don’t buy products or book a service without first reading reviews, it’s crucial to seek out these testimonials from your customers and know how to manage and use them to your advantage! Why Reviews Are... Read More
Matthew BrownBluetrain and Canada Learning Code Announce Partnership
Working Together to Drive Diversity in Canada’s Digital Landscape Bluetrain is proud to announce its 3-year Champion Level partnership with Canada Learning Code, the country’s leading national charity champion of digital literacy education. Like Bluetrain, Canada Learning Code values diversity, inclusion, and helping people excel by strengthening their digital skills. We’re working to ensure people... Read More
Ally WilsonLet’s Talk Social Trends
If you’re a social media manager, you’ve probably been curious about the trends in social media for 2023. So, let’s talk about Social Trends! We recently attended the SocialNext Digital Marketing Insights conference and are here to share some key takeaways. Keep reading; they may be different than you might think! Top 6 Trends to Follow... Read More
BluetrainOnline Advertising: Start Planning and Creating Holiday Ads Now
The holidays will be here before you know it, so now is the time to start planning and creating holiday ads. It may seem a little early, but having extra time helps produce high-quality and compelling online ads that will attract customers and encourage sales during the holiday season. Why Are Holiday Advertising Campaigns Important?... Read More
Ciprian RusuHow to Do Always-On Marketing
Curious about what Always-On Marketing can do for your business? Book a call with our team to get started. Marketing is crucial to growing brand awareness, engaging with potential customers, and building customer loyalty. As customers increasingly expect a personalized experience with brands, always-on marketing is becoming an especially fashionable way for brands to create... Read More
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