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Posts by category
- Category: Analytics
- GA4- Save Your Universal Analytics Historical Data
- Six Steps for Web Analytics Success
- Have You Migrated to GA4?
- Google Analytics is Changing – What You Need To Know About GA4
- Three Steps to Better Business Decisions Using Web Analytics & Reporting
- 3 Ways Google Analytics Can Help Your Business Get Results
- Discover What’s Actually Happening on Your Website with these 4 Google Analytics Tips for Business
- “Nailed It!” How to Successfully Launch a Website
- Catch our iMEDIA 2015 Breakout Session on Social ROI!
- Web Analytics: Is Your Focus on the Right Data?
- Category: Content Marketing
- Organic Search vs. Paid Search: Which is Better for Your Holiday Campaign?
- SEO and Content Marketing
- Why You Should Audit Your Social Media
- Repurposing Content to Drive SEO
- Email Marketing for Your Business
- How to Make Sure Your Business is CASL Compliant – A Lawyer’s Perspective
- How To Do Awesome Blog Post Research (And Why It Matters)
- 3 Common Misconceptions About Content
- A Beefy Issue: What Alberta Marketers Can Learn From #BoycottEarls
- I, RankBrain: How Artificial Intelligence is Improving Google Search
- 7 Steps to Creating Content that Converts
- Could 2016 be the Right Year for Canadian Businesses to Expand Abroad?
- How to Optimize Your Online Dating Profile with Real Marketing Principles
- McDavid versus Eichel: Who Scores More Online?
- 6 Considerations for Marketing to Apprehensive Albertans in 2016
- How to Visually Organize (a lot of) Content!
- How to Rank in Google: What Matters in 2015 (Study)
- To Keep or Delete? What to do with your Business’s Google+ Page
- Awesome, You’ve Published a Blog Post! Now What?
- How To ABH (Always Be Helping) Your Customers with Custom Content
- 5 Ways To Kill Your Site
- How to Make Content Go Viral
- Lovable Content. Made Easy.
- Category: Digital Marketing
- Beginners Guide: How to Create & Run Video Ad Campaigns on YouTube
- Understanding Cookie Consent in Canada
- AI in Digital Marketing
- Where Should You Prioritize Your Social Media Ads?
- 5 Myths About Social Media Marketing
- Why Online Reviews Are Essential to Your Business
- Let’s Talk Social Trends
- How to Do Always-On Marketing
- Ranking in Google: What Matters Most in 2022
- Social Trends: How to Rebrand Your Social Media Accounts
- WTF is Meta and How Does It Impact Facebook Marketing?
- Why Having an SEO Expert at the Table is Crucial for Building a Search Engine Friendly Website
- What Does the Latest iOS 14 Update Mean For Marketers?
- Why You Should Keep Marketing During a Recession (Especially If Your Competitors Aren’t!)
- 4 Common Charity Marketing Mistakes
- Tips for Better Understanding Your Target Audience
- 4 Marketing Strategies Charities Can Cater to Their Cause
- The Quest for the Silver Bullet (A Lazy Marketer’s Habit)
- What Your Digital Marketing Agency Needs From You
- Boost Fundraising Results With This One Simple Action
- Novelty Biases: Why “Shiny and New” Wins out over “Tested and True”
- XML Sitemaps vs. HTML Sitemaps: What’s the Difference?
- 3 Ways You Can Market Your Charity Online for Free!
- 5 Ways to Help Local Foodies Discover Your Edmonton Eatery
- The Evolution of Google My Business
- Does Online Marketing Suffer from a Gender Bias Problem?
- The Sport of Digital Marketing (An Analogy)
- Bluetrain to Host Online Marketing Event on Feb. 11th
- Category: Events
- Bluetrain 2023 Year in Review
- Small Business Week Canada: Unlocking Social Media Success
- Bluetrain and Canada Learning Code Announce Partnership
- Why Bluetrain Gets A Holiday Break
- What to Prep For (And Invest In) for Your 2021 Social Media Strategy
- Resources for Businesses In the COVID-19 Pandemic
- Highlights from iMedia 2017
- Bluetrain President Receives a 2016 Business in Edmonton Leaders Award
- 19 of Our Favourite Moments from iMEDIA 2015
- Google Partners Connect 2015 Review
- 5 Reasons Why You Should Attend iMEDIA 2014
- Category: Google
- Responsive Search Ads: How They Drive Results Online
- Responsive Search Ads are Replacing Expanded Text Ads
- Core Web Vitals Update: Why Google Says You NEED to Fix Your Slow Website Experience
- How to Remove Private, Outdated, or Duplicate Content from Google
- Google Chrome to Add ‘NOT SECURE’ Label to Websites Without HTTPS – What You Need to Know
- Rank Higher on Google Search with Mobile-First Indexing
- Bluetrain Earns a Premier Google Partner Badge
- See What Happened When Google Sent Our Team a Paint Nite Kit [Time-Lapse Video]
- The Top Questions People Had about The Bachelor 2016 According to Google
- $120K in Free Advertising for Non-Profits with Google Ad Grants
- Are You Ready for Google’s New Mobile-Friendly Update?
- Google AdWords for Oil & Gas Recruitment
- Updates Galore! Did Your Website Get a Boost or a Bump From Penguin 3.0?
- The Special Difference With Google’s Latest Panda Update
- SEO & HTTPS, Should You Make the Move?
- Why Google Ended Authorship & What To Do Now
- Get On Board With Ad Extensions
- What To Do If You Are Confused About Google+ and Google Places
- Read This Before Trying to Merge Your Google Places and Google+
- Can Google’s Driverless Car Drive Better Than You?
- Google’s Penguin 2.0 Update: Was Your Site’s SEO Hit by Penguin?
- Google Advertising – Online Advertising Advice Directly from Google.
- Category: Online Advertising
- Start Planning Your Holiday Ad Campaigns Now
- Don’t Make These Online Advertising Mistakes!
- Online Advertising: Start Planning and Creating Holiday Ads Now
- Using Google Ads For Brand Awareness
- Why 22% of Edmonton’s Population Simply Ignore Traditional Advertising
- How to Create a Facebook Custom Audience
- Rethinking Recruitment for Alberta Oil & Gas Jobs
- 4 Ways to Rock Your Holiday Online Advertising Campaign
- Zero Moments of Truth in Online Advertising
- Category: Our Office
- Core Values Are No Joke
- 15 Lessons in 15 Years
- Let’s Get Social: Bluetrain and Simplified Social Join Forces
- COVID-19 Precautions
- Bluetrain Recognized as Top Canadian Agency 3 Years in a Row by Clutch
- Getting to Know Account Manager Sarah Winberg
- Past Lives of the Bluetrain Team
- 21 Questions with Terri Carlson, Bluetrain’s Digital Marketing Strategist
- 21 Questions with Regan Lavoie, Bluetrain’s Account Manager
- 21 Questions with Matt, Bluetrain’s Digital Marketing Strategist
- Bluetrain Named as Finalist for Prestigious US Search Award
- Top 5 Factors for Fostering Friendship at Work
- 21 Questions with Shannon, Bluetrain’s Newest Jr. Marketing Associate
- Meet Glenn Walker, our new Director of Digital Marketing
- Meet Jodie Worobec, Bluetrain’s Newest Account Manager
- Our Newest Team Members
- Bluetrain’s New Digs
- Bluetrain’s Online Marketing Team Expands in Edmonton
- Category: Partnerships
- Category: SEO
- 7 Important SEO Tactics for Home Builders
- Create an SEO-Friendly Content Strategy
- AI – the role we see it playing in SEO in the future (Now too)
- 5 Tactical Tips to Boost Your Shopify Store’s Organic Traffic
- The SEO’s Guide to YouTube SEO
- Why Are Customer Reviews So Important?
- Ranking in Google Answer (aka Position Zero) in 2020
- Why You Still Need Keyword Research
- Everything You Need to Know About Schema.org
- Mobile-Friendly – Not Just For B2C
- 6 Simple Steps for a Stress-Free Redesign
- What Your Holiday Campaign is Missing
- SEO For Recruitment Campaigns
- IT’S ALIVE! (Or Why SEO Isn’t Dead)
- Duplicate Google+ Pages? Here’s A Quick Fix
- Everything You Need To Know About CASL (Canada’s Anti-Spam Legislation)
- Bluetrain in the Edmonton Journal Again This Week!
- Bluetrain in the Edmonton Journal
- Has Google’s Hummingbird Algorithm Improved Search?
- Keep Calm and Carry On: Moving Past 100% (Not Provided)
- Teaming Up With Clients To Help Retailers!
- Southern Alberta Floods, Disasters, and Online Marketing
- Ongoing SEO Services – Insurance For Business – Because Mayhem is Everywhere
- What The Heck Is Online Marketing…And How Do I Use It?
- The Internship: 5 Online Marketing Lessons from a Movie About Google
- HTML5, Responsive Design and SEO in 2013
- SEOmoz is Awesome, and Deserving of Chocolate
- Checklist for an ‘SEO Friendly’ CMS
- Category: Social Media
- Social Shopping- How to Sell on Social Media
- Why Work With a Social Media Management Agency?
- Outsmart the Hackers: The Importance of Two-Factor Authentication on Social Media
- Selling Your Product on Social Media
- Using LinkedIn For Business Marketing
- 10 Steps to Build Your Social Media Portfolio
- Facebook Ads for Business: Maximize Your Budget
- Selecting Social Media Goals & Metrics
- Battle of the Sexes: How Men and Women Use Social Media
- Online Customer Service – Social Customer Care
- Category: Web Design
Services
- UX Audit and Improvement Report
- eCommerce SEO Audits
- Audits
- Compass Collective
- eCommerce + Website Development
- Search Engine Optimization (SEO) Training
- Custom Online Google Analytics Training
- SEO Audit
- Facebook Advertising
- Email Marketing
- Digital Marketing Strategy
- Online Advertising
- SEO
- Web Analytics
- Social Media Marketing
- Content Marketing
- Digital Marketing Training